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Written by PotlucK Productions

A beautiful 1962 Eichler has undergone extensive home improvements to fit the near-zero carbon emission life of its homeowners, Geoff and Bev Ainscow.

Meet the Ainscows

In 1968 Geoff and his wife, Bev, sailed from their birthplace in Manchester, England to the San Francisco Bay Area to become embroiled in the technological and social new age revolution taking place in California.  They set up their home in Sunnyvale and raised two children.  Geoff’s life travelled on two tracks, one a daytime engineering and management career at Hewlett Packard in Silicon Valley, the other studying the human maturation process and the condition of life on planet Earth. Both richly combined into a life of activism and teaching to spread the knowledge of a living Earth and what humans must do to bring about a sustainable, just, and meaningful life. Explosive change best describes Geoff’s life, from being born into WWII, to a life of free-thinking in California. Geoff and a team designed, produced, and published the Deep Time Walk, an app describing the history of Earth. He has been an active member of the Elders Action Network since its beginning in 2016.

The Sustainable Project: How To Be A Good Ancestor

Geoff and Bev filmed the Good Ancestor video of their Sunnyvale Eichler, just 4 weeks before Bev tragically died in 2021. The aim was to inspire viewers to think and act like Good Ancestors. Geoff and Bev have been curious seekers with a desire to be conscious global citizens for a lifetime in large part by constantly finding ways to improve their home to be more environmentally sustainable. Wanting to share what they’re doing and hopefully inspire others, they partnered with Potluck Productions to share how they’ve achieved their sustainable life.

The humorous video follows Geoff and Bev with a tour through their home, touching on several topics:

Good Ancestor Video Team: PotlucK Productions

Dan Damman and Chris Thomas, as Potluck Productions, have been producing branded content, documentaries, comedy sketches, and other films from the heart, like “Good Ancestor” since 2004 for clients like Mother Jones, Senator Barbara Boxer, She the People, Democracy for America, DailyKos, and Netroots Nation. Other clients include Levi Strauss & Co., the Red Tab Foundation, Tides Foundation, MoveOn.org, Dockers, and many more.  They are in development on an amazing feature film project encouraging self-awareness, a dramedy called “The Yogi Trademark” that explores our culture’s competitive nature through competitive yoga.

When it comes to selling your home in Sunnyvale, or any home, in fact, it’s really important to tune into the mindset of a buyer who’s looking to move into the area. Keep in mind that your potential buyers could either be the couple from a nearby town or a family coming from halfway across the country. In either case, you’re going to want to highlight the aspects of your home that truly give it that Sunnyvale feel so that it’s a comfortable transition for your potential buyers. With over 20 years of real estate experience in the Sunnyvale/Silicon Valley area and watching it blossom into the city, it is today, we’ve figured out what the key is to sell your home for the most money in today’s market. Note that it’s a combination of these things that’ll allow you to sell your home for above your asking price. So aside from hiring the right real estate agent that knows how to get top dollar for your home, here are some of our secret tips to selling your home for 15% more in Sunnyvale, California.

1. Make your home smart

If you’re planning to sell a home that’s located in the midst of the world’s largest tech companies, you better make sure that it comes with some smart appliances. Chances are that the buyers looking into homes located in the Silicon Valley are either future or former employees of a tech company, so think of how much more value you can add to your home by tuning into your audience’s needs. According to a study done by Coldwell Banker, 64% of agents are noticing that buyers are asking more frequently about connected features than they were two to five years ago. Although the tipping point isn’t quite there yet where smart features will help a home sell more quickly, agents predict that these tech investments will soon pay off.  What better place to start that tipping point than the place where technology was pretty much founded?

2. Tune in to the “Prius Effect”

Have you ever noticed how many people own a Prius these days? You’ll probably see a handful each time you hit the road. Although owning a hybrid car has many perks in terms of mileage and carbon footprint, a big reason why people choose to drive a Prius is due to their desire to show off their green bona fides. This ideology of being prideful for making the world more green is known as the “Prius Effect”, and it has made its way into the world of real estate. On top of pragmatic reasons like lower utility bills, green homes are more valuable because it’s a type of status symbol for homeowners. Green certified homes sell for 9% more than regular homes in California and their premium is highest in the hottest and most eco-minded areas. Single-family homes with green certifications sold for an average of $34,800 more than comparable homes from 2007 to 2012 when the average California home was priced at $400,000, according to the University of California research. Anyone who has visited the Bay Area can tell you that we are the leaders when it comes to living a green lifestyle. Heck, we have to bring our own recycled bags every time we go grocery shopping! If there’s any place worth investing in a green home, it’d be the Bay Area.

3. Upgrade your kitchen

If had to make one renovation that’ll appeal to home buyers, we’d recommend upgrading your kitchen. The kitchen is the heart of any home, so it’s worth it to spend some money on upgrades if necessary. About 69% of homeowners said they were willing to spend more money for new kitchen appliances, and this usually amounts to 1.5x more than what your investment will be. Add in some granite countertops and hardwood floors and you’re looking at a significant increase in your home’s value. In Sunnyvale, food really is where the heart is so highlight that in your home. Additionally, during the Covid19 pandemic, there’s been a large influx of people cooking all their meals at home, instead of ordering in or dining out.

4. Price it right the first time

pricing-a-home

Make sure that your home is priced right to sell from the get-go because your listing will attract the most attention from qualified buyers the first day it goes live on the market. Statistics show that the most favorable time to generate a sale on your Sunnyvale home is between three to seven weeks after the home is listed on the MLS (Multiple Listing System). Time on the market can significantly impact the sale of your home so it’s important that your listing doesn’t become stale or stagnate on the market for months. If this is the case, buyers will assume there’s something wrong with your home and will most likely ask for a discount. Avoid the discounts, price it right, and increase your chances of having multiple interested buyers.

5. Don’t save repairs until the last minute

Repairs left undone will cost you more money than the repair itself, so it’s better to get it done before you sell your home. Once a needed repair becomes evident to a buyer, they’ll start to wonder if the home was really maintained properly and probe around to find hidden repairs that are not visible to the naked eye. This will lead to them asking for reductions in your asking price which will end up costing you more in the end. Buyers love to negotiate the home sales price after the home inspection, so don’t give buyers a reason to want a discount. It’s also important to not try and hide a defect because you think that keeping it to yourself will help you sell your home for more money. Buyers can sue you for not disclosing a home’s structural issue, so be honest and avoid getting slapped with a lawsuit.

6. De-clutter & Depersonalize

In real estate, space is money so the more room you make in the home, the higher it’ll sell for. Make sure to clean out all areas of your home before open house time comes around because buyers will spend that time analyzing how much space they have in the home to fit all their belongings. They’ll look through your closets, cabinets, and even storage spaces (garage, attic, basement, etc.) so double check to make sure everything’s been cleared out. A big chunk of money can be lost for not putting in a little extra leg work. Also, keep in mind that what you love may not be what a prospective buyer loves. For example, you may think that your mounted hunting treasures gives your home more curb appeal when in reality buyers find it to be a distasteful distraction. When it comes to selling your home, it’s better to play it safe by neutralizing it and removing personal belongings so that it’ll appeal to a larger pool of buyers.

7. Bring the outside in

View of living area

Whether you need to install some well-placed skylights or invest in a renovation that’ll give your home more floor-to-ceiling windows, it’s important to give your home as much natural light as possible. As you may have already guessed, it’s usually sunny here in Sunnyvale and the people have grown accustomed to a certain type of lifestyle. Sun is a necessity and the more it’s accessible at home, the more appealing it is to buyers. We’ve sold hundreds of Eichler homes above the asking price in the Sunnyvale area all because the design concept was based on bringing the outside in. Just remember two key components that’ll allow you to achieve this Eichler philosophy: Natural lighting & Visuals of the outside world. For more information on Eichler homes, click here.

The color scheme of an Eichler is one of the primal elements that separate it from any other home because it reflects the emergence of a new and unconventional era.  The mid-century time period exhibited a new American outlook of optimism, with bright and cheerful colors that symbolized its breakage from the drab war years.  Joseph Eichler took this concept and ran with it, mixing subtler colors with bright, bold colors in a way that hadn’t been done before. Since Eichler homes have a lot of glass, post-and-beam construction, and concrete floors, natural colors and materials are a good starting point to make them feel homey.  However, an Eichler wouldn’t be an Eichler without playful wall accents and eye-catching front door colors.

We get a lot of questions from both Eichler and Mid-Century Modern homeowners about suggestions for front door colors and we start by telling them that they must think in terms of complete home palettes that complement both the exterior and interior of their home.  For example, if they choose to go with a bright yellow front door color, we suggest they put a yellow accent wall inside the home or jazz it up with yellow furnishing.  We also mention that they should choose a color that reflects their personality, hopes, and dreams, whether it be a color that stands out or a color that’s more calm and elegant.  We’ve compiled a list of some of our favorite front door colors using the Original Eichler Exterior Color Palette as an inspiration:

Although Benjamin Moore doesn’t have all of the exact Eichler colors in their inventory, they have a wide selection you can choose from that stay true to the colors that Eichler originally used.  They also allow you to buy samples (1 pint) for around $7 so that you can test the colors out and see if they’ll compliment the overall color palette of your home.

One last thing we want to mention is that color is something you should have fun with, so step out of your comfort zone and let your front door reflect your optimistic, wild side!

Fun, Bold & Eye-Catching Colors

Color Details: Pumpkin Cream.
Color Details: Galápagos Turquoise. Paint: Benjamin Moore
Color Details: Sunflower. Paint: Benjamin Moore
Color details: Hot Tamale. Paint: Benjamin Moore.
Color Details: Tequila lime. Paint: Benjamin Moore.

Simple, Neutral & Elegant

Color Details: Buckland Blue. Pain: Benjamin Moore.
Color details: Desert Green. Paint: Benjamin Moore.
Color details: Terrazzo Brown. Paint: Benjamin Moore.
Color details: Snow white. Paint: Benjamin Moore.
Color details: Gray. Paint: Benjamin Moore.

For more information about Eichler front door colors, contact us today

People are attracted to Eichler homes because of their everlasting quality portrayed in the design. Where old and new blend together in a harmonious way. In essence, Eichlers respect the era they originated from while staying true to the needs of today’s homeowners. Since Eichler homes were quite innovative for their time and reflect the underlying philosophy of modernism, which was to create a new way of living during a pivotal time in our country’s history, it’s important for homeowners to take this same approach when designing their home. Now, this doesn’t mean painting the whole living room in an eye-catching color to make it stand out. But rather taking the time to initially investigate the history of the home, the era it was built in, and the overall flow of the architecture and then deciding upon a color that fits cohesively into both your preferences and the comprehensive design of the home.

It’s important to also remember that one’s home is a reflection of oneself, so feel free to leave your own thumbprint on the design. If you don’t feel a real connection to your Eichler, there’s something wrong with the foundation of your design. The structure of these homes was built to be unobtrusive so that homeowners could successfully portray this idea of modernism in whatever way suited them best. There’s a way to respect your home’s original design integrity without forgoing a modern-day perspective, so it’s important to be strategic yet true to yourself when coming up with the design. Whether a homeowner is moving into a new space or remodeling an existing home he or she has lived in for decades, it’s important, they are honest with themselves in order to have a home perfect for their needs. So with all this in mind, here are some interior design tips to get your Eichler home truly looking and feeling like an Eichler. This article will also be useful to those of you who are trying to get some midcentury modern interior design inspirations for your home.

1. Balance is Key

When you’re blending pieces from different eras or cultures, the key is to find balance through universal elements such as size and color. For example, if you have a large, bold piece of furniture in a room, pair it with a piece that’s more delicate in detailing but vibrant in color to balance out the difference. Strategically blending pieces together will help to create space in all the areas of a room that are inviting and interesting. Start by figuring out what your fundamental needs are in a home and get a feel for how they will play into your decor space. Do this by reflecting on how you currently live in your home’s space and filtering out what works for you and what doesn’t. Once you’ve solved the bigger picture, you can start to narrow down on the smaller spaces and accessories layer by layer. When you’re in doubt just remember the equation: bold and large with little color equals vibrant color with small delicate detailing.

2. Choose the Right Colors

We cannot emphasize how important color cues are when it comes to making your home look and feel like an Eichler. Mid-century colors tend to combine darker neutral tones with saturated accent colors. This is why oftentimes you’ll see an Eichler with mostly white or tan walls accented by accessories with bold, bright colors such as orange or green. We personally love using blues and greens as accent colors because it alines with the Eichler aesthetic of bringing the outside in. If there’s a pool in the backyard, we’ll draw out color combinations from that and use them on the interior. A good balance between warm and cool colors is extremely vital so play around with some oranges and reds as well. Also, remember to follow the usual interior design color picking tip, also called the 60-30-10 rule. Your room colors should be 60% dominant base color, 30% secondary color, and 10% accent color. Avoid picking more than 3 to 4 colors.

If you’re interested in learning about Eichler front door colors, in particular, we’ll post a blog about this soon.

3. Pattern & Texture in Decor

Identifying mid-century patterns is critical when picking the decor for your home. As the harbinger of the modern design movement, Eichlers loved asymmetrical, abstract patterns. You’ll typically see a bold abstract painting hanging from the wall to give the room a more dynamic feel or a carpet/rug with this type of pattern. Abstract art uses a visual language of shape, form, and color to create a composition, which meshes well with the whole concept of creating balance with different elements.

If you’re not comfortable with too much spunk, feel free to use rugs and decor with just a solid color. The point is to think outside the box and use your judgment to identify what fits with your mid-century pieces. A common decor piece we tend to see in Eichler is either a sputnik, artichoke, or sunburst-shaped piece. The fine lines and design of these types of pieces give a room more personality, while still upholding an elegant look. Try sprucing up your dull dining room table with an artichoke chandelier or placing a starburst clock right above a wooden table. You’ll be surprised to see the level of dynamism these types of pieces can add to a room, and how well they pair with large furniture.

4. Less is More – Aim for Simplicity

Since there was a lot of thought and strategy that went into coming up with the structure for an Eichler, you want to allow these elements to shine by not cluttering your home with too much decor. The structure was built around the concept of bringing the outside in, so in that sense, less is always more when it comes to designing your Eichler. Keep things simple by adding one or two artistic metal wall plagues or a large graphic oil canvas to your wall. This approach complements the clean, simple lines of the house and produces a calm, peaceful environment for living.

5. Retro Yet Contemporary

Vintage pieces are also commonly seen in Eichlers because it brings back the integrity of the original design. Visit your local flea market to see if you can find some unique timepieces with fine lines and bold graphic fabric that’ll give your Eichler home somewhat of a 50’s feel. One of our clients found an old record player in his garage and used it as a decor piece in the living room. It’s now his favorite piece in the whole house because it adds a whole different feel to the room. Play around with globe lights, groovy wallpaper, walnut cabinetry, and a pegboard backsplash. Be inspired by the past, but also be in the moment.

6. Light Fixtures Matter

Look at any Eichler or midcentury modern home and you will surely see dazzling modern marvels dangling from the ceilings or lighting up sleek side tables. Unique pendant lights and fixtures are not only functional; they are pieces of sculptural art. Mid-century floor lamps and table lamps feature either very straight, geometric lines or round, curved contours. The very contrasting shapes offer a very bold position for lighting in your room and create that level of balance we keep emphasizing. Globe pendant light fixtures are very commonly seen in Eichlers and their design consists of exposed bulbs on straight rods. Although they work well as single pendants, they’re especially head-turning when hung in pairs or multiples at different heights.

If you need any assistance on Interior Design Tips or Inspirations for Eichler Homes or MidCentury Modern Homes, Contact us today.

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